All your friends may be on Facebook, but is your high-school yearbook? Classmates.com, known for ads featuring old yearbook photos, is extending that concept across its site with an "ambitious plan" ...

I've been signed up for Classmates.com for a while now. A few years back, I even signed up for their "Gold" membership, since it was my 10 year reunion, and I was helping to track down everyone. After ...

Remember 1995? The future was the Internet and it was all about eyeballs. Profits would come later. Or so more than a few otherwise sane businesspeople believed at the time. Classmates.com, a ...

This week’s E-Business Secrets continues my report on the secrets I learned from my private conversations with speakers at the Global eSubscription Symposium, sponsored by the Sandlot Corporation in ...