BRUSSELS--(BUSINESS WIRE)--Corona has been recognized as the most valuable beer brand in the world for the second consecutive year in Kantar's BrandZ 2025 Most Valuable Global Brands report, released ...
As international beauty brands consider global expansion beyond their home market, China, once on most brands' go-to list, is ...
Last week, Guinness debuted its first campaign with Uncommon Creative Studio, “A Lovely Day”—a sweeping, 5,057-mile journey across the U.S. spotlighting real people, diverse communities, and the ...
For consumers across Southeast Asia and beyond, Victoria is widely recognized as an influential Asian artist boasting immense popularity and public affinity. Having debuted early in her career as the ...
Brand Identity, Product Portfolio, and Global Strategy Set for Reveal, with Dual Flagships Making Their Global DebutWUHU, China, Oct. 14, 2026 (GLOBE NEWSWIRE) -- Scheduled for October 21 at Shenshan ...
Apple remains the most valuable brand across the globe, though its brand value has fallen for the first time in over two decades by 3%, according to the 2024 Best Global Brands ranking from global ...
For the 13th year running, Apple has topped Interbrand’s Best Global Brands ranking, which measures companies by value, influence, and brand strength. Here are a few highlights from this year’s list.
As Back to Starbucks gathers pace, chief brand officer Tressie Lieberman has been rebuilding the marketing machine that ...
Market resistance is usually a positioning problem, not an execution problem. The issue is typically that they communicate as if they already belong, while the market is still deciding whether to ...
Leading global brands in Latin America is a constant exercise in adaptability, sensitivity and purpose. It means operating across markets that vary widely in maturity, consumer behavior and economic ...
The group confirms it will enter the pool of applications for a professional women's team and is building the club now - ...